Below we explain how Utreon, our partners, and other third parties use these technologies, your privacy settings, and the other options you have.
What are cookies, pixels, and local storage?
A pixel is a small amount of code on a web page or in an email notification. As many services do, we use pixels to learn whether you’ve interacted with certain web or email content. This helps us measure and improve our services and personalize your experience.
Local storage is an industry-standard technology that allows a website or application to store information locally on your computer or mobile device. We use local storage to customize what we show you based on your past interactions with our services.
Why do our services use these technologies?
Our services use these technologies to deliver, measure, and improve our services in various ways. These uses generally fall into one of the following categories:
Authentication and security:
- To log you into Utreon.
- To protect your security.
- To let you to view content with limited distribution.
- To help us detect and fight spam, abuse, and other activities that violate the Utreon Rules.
- For example, these technologies help authenticate your access to Utreon and prevent unauthorized parties from accessing your account. They also let us show you appropriate content through our services.
- To remember information about your browser and your preferences.
- For example, cookies help us remember your preferred language or the country that you are in. We can then provide you with Utreon content in your preferred language without having to ask you each time you visit Utreon. On Utreon, we can also customize content based on your country, such as showing you what topics are trending near you, or to withhold certain content based on applicable local laws. Learn more about country withheld content.
Analytics and research:
- To help us improve and understand how people use our services, including Utreon buttons, and Utreon Ads.
- To customize our services with more relevant content, like tailored trends, stories, ads, and suggestions for people to follow.
- For example, local storage tells us which parts of your Utreon Global Feed you have viewed already so that we can show you the appropriate new content.
- To help us deliver ads, measure their performance, and make them more relevant to you based on criteria like your activity on Utreon and visits to our ad partners' websites.
- We also work with third-party advertising partners, including Google, to market our services and serve ads on behalf of our advertisers, including through the delivery of interest-based ads.
Personalization across devices:
- By better understanding how devices are related, we can use information from one device to help personalize the Utreon experience on another device.
- When you log in to Utreon on a device, we associate that device with your Utreon account. Whether or not you are logged in to Utreon, we may also receive information about your devices when, for example, that information is shared by a partner; you visit Utreon.com; you visit third-party websites that integrate Utreon content; or you visit a Utreon advertiser’s website or mobile application. We may use this information, most commonly IP addresses and the time at which the information was received, to infer that certain devices are associated with one another, including the devices on which you log in to Utreon.
Where are these technologies used?
We (along with third parties) use these technologies on our websites, applications, and services and on other websites, applications, and services that have integrated our services, including third-party properties that incorporate our advertising technology. This includes our ad partners’ websites and sites that use our embeds. Third parties may also use these technologies, for example, when you click on links from our websites or applications, view or interact with third-party content from within our services, or visit third-party websites that incorporate our advertising technology.
What are my privacy options?
- To control cookies, you can modify your settings in most web browsers to accept or deny cookies or to request your permission each time a site attempts to set a cookie. Although cookies are not required for some parts of our services, Utreon may not work properly if you disable cookies entirely. For example, you cannot log into utreon.com if you've disabled all cookie use.
Note: Please confirm that you are logged in if you want to view or change the web settings for your Utreon account. Changing your Utreon settings in your web browser when you are logged out will only affect behavior on that browser while you are not logged in to Utreon.